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First the National Desk, now the National Press


According to Axios, Sinclair is taking to Substack to launch a new news service using material from all of its stations.   It owns KOMO, KATU  and KVAL in the PNW:

Sinclair, one of the nation's largest local broadcast groups, is launching a subscription-focused, national news brand on Substack called The National Press, executives told Axios.

Why it matters: It's a huge bet for the family-controlled local news giant as it looks to build trust and loyalty among users beyond the TV screen.

Comments

  1. Rhett WorkmanOctober 7, 2026 at 9:29 AM

    Don't forget KIMA in Yakima and KEPR in the Tri-Cities Wayne along with KLEW in Lewiston, KBOI in Boise and some in Montana also

    ReplyDelete
    Replies
    1. Wayne LOctober 7, 2026 at 10:50 AM

      Yes, I think RINCON is also running those stations, so I left them out. Not to hip on Idaho and Montana, lol.

      Delete
  2. IDC9October 7, 2026 at 9:41 AM

    This is a very interesting move. I look forward to seeing how it pans out.

    ReplyDelete
  3. RichOctober 7, 2026 at 10:16 AM

    I’m initially skeptical but if this can be a strictly down the middle presentation I could interested. I presently read the NY times, Seattle Times and what ever looks interesting online. Thinking of subscribing to the Wall Street Journal but there’s only so much time in a day

    ReplyDelete

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