Well, the very first face we saw on KIRO morning news at 6 was ex-KOMO Tyrah Majors working the aftermath of three overnight shootings in Seattle with her live on scene.
She broke the first rule of doing live shots, with these two lines off the top:
"As you can see behind me" and "You can see a Metro Bus there." Yes, we can see!
Overall, though, she did a capable, pretty poised job on her first day in a much different role. Multiple live shots is an early test, a tough assignment for someone who was mostly studio bound for a couple of years. Interesting that maybe she took the job partly to prove she can mix it up street-wise going forward.
She also posted on X her 5 a.m. live shot to spread the word.
On the big world cup day here, I was surprised they didn't give that live assignment to her instead of Brooke Griffin. Maybe they wanted to put her with hard news. And they put that story first, ahead of the big game. It's a KIRO thing.
But Majors was moved to the stadium for the 11 a.m. newscast
Scratching my head trying to figure out what to say here but nothing comes to mind. On the other hand perhaps that says it all.
ReplyDeletePoised, but lacked in polish. I saw the breaking story on 7 this morning and for someone like Tyrah who has already worked in TV news already, this felt rather not as if it were her first day with their new station, but first day in TV news, period. I am not a news director of your scope Wayne, but I can spot a green reporter from a seasoned one and when the first words in your live shot are "as you can see behind me..." or of that fashion, it sets off red flags that they are 1) unprepared and 2) it is all about me and not the story. In those first few seconds, it really turns you off (from a viewer or manager's perspective) and you realize this person is in Market 13 or Market 113. Unless you want to show your capabilities in doing "hard news", this debut just didn't sell me even if you have been desk-bound all this time.
ReplyDeleteI think they sent her to at least two of the three shooting locations for multiple shots, so that's a lot, but I would say she was better than I expected on day one.
DeleteProbably just aftermath reporting, nothing new or advanced on the story.
DeleteGood to hear that Majors' first day on-the-air at KIRO was successful.
ReplyDeleteOverall acceptable.
ReplyDeleteAcceptable is good, but it does sound like there is room for improvement, which isn't necessarily a bad thing. Perfection doesn't happen overnight.
DeleteSaw Tyrah reporting on KIRO. She seemed very relaxed and professional.
ReplyDelete