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A Seattle TV pulls a Switcharoo


KIRO7 suddenly moving its long-running Noon News to 11 am and placing The Young and the Restless at noon. That gets the soap opera away from two female-oriented lifestyle shows (New Day and Studio 13 at 11) and uses The Price is Right as a strong news lead-in.  Y&R vs KING noon news is a good counter.   I guess the pic emphsizes which show is more important.  

Thanks to a loyal reader for the tip on this story!

Comments

  1. AnonymousMarch 28, 2026 at 4:46 PM

    Is that a picture of the KIRO 11a news team? Guessing they won’t mind airing a bit earlier

    ReplyDelete
    Replies
    1. DrewMarch 28, 2026 at 10:12 PM

      thats a photo from the actors from the soap

      Delete
    2. Wayne LMarch 29, 2026 at 9:00 AM

      Sure is. I mentioned on the post that it shows which show means the most to KIRO

      Delete
    3. AnonymousMarch 29, 2026 at 9:45 AM

      I'm pretty sure it's the news team. Nick Allard in the tux.

      Delete
    4. Wayne LMarch 29, 2026 at 12:40 PM

      Lol not even close.

      Delete
  2. AnonymousMarch 29, 2026 at 2:14 AM

    Before you watch “the Young and the Restless”, tune in for KIRO News: “the Sad and the Desperate”.

    ReplyDelete
    Replies
    1. Wayne LMarch 29, 2026 at 9:07 AM

      Great line!

      Delete
    2. IDC9March 29, 2026 at 6:50 PM

      Great line indeed! A perfect summary of what KIRO News has become in recent times.

      Delete

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