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Let's shorten those fancy executive titles, team!

Obtained this email from a friend of a friend from Fox 13 Seattle, a message sent to some staff declaring that the titles of Mariners front office execs are too fancy and meaningless anyway, so they can be shortened for on-air.    Right, we wouldn't want the viewers to know what the interviewee's job is while they speak, would we?W

Wondering if that was sent out by the the 'Executive Supervisor for Primetime Digital, Social, Linear and Replay Content'??  Or a less fancy, shorter title, perhaps??   



Comments

  1. Seems like they DON'T want a chance to get the OTA game package.....

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    Replies
    1. This move doesn't seem likely to improve their chances. If anything, KING's chances just went up.

      Delete
  2. “Keep it simple, our audience is stupid!” Plus, all that extra typing takes time away from producing funny TikToks.

    ReplyDelete
  3. Alternatively, the reporter could explain the interviewee’s job in a quick phrase or sentence. But who has the patience for that? And we might learn something. No thanks!

    ReplyDelete
    Replies
    1. I hope the reporters take you up on your suggestion. While there may be viewers with little paitence for such descriptions, I reckon there are just as many out there who would welcome them.

      Delete
  4. Not to mention several newsroom titles as well, i.e. "Executive Producer, Special Projects, ABC News, New York" or "Documentary Editor, Streaming, Podcasts, CNN, Atlanta". Then again, most news folks these days are nothing more than "pundits" or "activists". That is short and simple enough.

    ReplyDelete

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