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December Seattle Radio Ratings are in



KUOW stayed a solid #1, but holiday music was on parade and that didn't help some news listening as KIRO-FM dropped a couple of slots and KNWN slipped one.  KNKX was flat.    KRWM 'warmed' our hearts with the sounds of Santa after flipping early.    KIRO Seattle Sports dropped again, even with Seahawks success.    See for yourselves:

https://ratings.radio-online.com/content/arb039

Comments

  1. News listening definitley took a bit of a hit as people switched to holiday music for December. But I reckon they will switch back now that the holidays are over. And KUOW did have a higher share in December versus November, so its not like people were completley avoiding the news. Some just needed or wanted a break from it.

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  2. Could the Seahawks being simulcast on 97.3 hurt their 710 ratings? Same company so it doesn't ultimately matter.

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  3. I think it was more related to the holiday vibe on radio. AM talk took a backseat.

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