KUOW stayed a solid #1, but holiday music was on parade and that didn't help some news listening as KIRO-FM dropped a couple of slots and KNWN slipped one. KNKX was flat. KRWM 'warmed' our hearts with the sounds of Santa after flipping early. KIRO Seattle Sports dropped again, even with Seahawks success. See for yourselves:
"I am no longer at Komo 4." Thanks. Longtime Weather Anchor Rebecca Stevenson confirms that she left the station just before Christmas. Her last Facebook posts are 12/17. She has the Seattle station Quintafecta, having worked at the old NWCN, KING, KIRO, KCPQ and KOMO. Looks like her decision. Wants a new chapter. She was doing mainly weekend evenings for KOMO. Perhaps Stella Sun will move there. She has been sharing weekend mornings with Theron Zahn.

News listening definitley took a bit of a hit as people switched to holiday music for December. But I reckon they will switch back now that the holidays are over. And KUOW did have a higher share in December versus November, so its not like people were completley avoiding the news. Some just needed or wanted a break from it.
ReplyDeleteCould the Seahawks being simulcast on 97.3 hurt their 710 ratings? Same company so it doesn't ultimately matter.
ReplyDeleteI think it was more related to the holiday vibe on radio. AM talk took a backseat.
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