KIRO AM 710 actually beat KIRO FM 97.3 in the April PPMs for Seattle. AM jumped more than 2 share points, from the 20's last month to the top 10 this month, just nosing out the FM. M's have been pretty hot and in first place. And lots of interest in NFL and Seahawks draft. Meanwhile, KUOW hit the winner's circle for the fourth straight month and KZOK #2 as usual. Both ratings basically flat month to month.
Check out the numbers here:
https://ratings.radio-online.com/content/arb039
I think the sports side of the has been more interesting of late, the hosts have been more engaging and creative. On the FM side the only host who I find compelling is Ursula. She is consistently well researched and communicants the information effectively
ReplyDeleteRich