MediaMaven

KING morning anchors turned to the magic window where a reporter was about to break some exclusive video on a story, when, lo and behold, a studio camera was wayyy in the way.  He then actually could be seen walking behind it to get into full position.   Well, it was at 6:02 so no one was awake anyway, right?   It continues to be an odd week at K5. Weather wizard Ashley Ruiz took on traffic this morning, BTW.   Also, on the Dusty Baker fabricated social post and his subsequent CYA post, hearing that the internal fallout is mostly just 'bad first impression.'.  I did not see him in studio on the new sports show this morning after his debut Weds., a show with The 700 Club as its lead-in.

Sebastian Robertson of KING 5 reporting on a child murder wearing a crew neck something or other on the story.  Just absurd.  Really classy, rookie. Now, back to our regularly scheduled program, Leave it to Beaver. Robertson isn't really a rookie, I should correct,  having worked in Austin and Dallas and 7 years here, so his apparel is even more surprising for a story like this.    

Not buying it bud, you're not Seattle Sports material. "My first mistake was made early! I was informed the current building was actually moved into in 2016, so naturally my memory might be a little mixed up with a more recent visit (worked in Seattle that year, so that checks out).  Regardless, have been well aware of this powerhouse station since I was young and am grateful to be at a place I’ve wanted to be at for a long time!"  Not a fake post, but appreciate the insight! I’ve been back and forth from Seattle and I do recall the KING logo, but very well could have been an ad or something alike instead. Probably confused it with another visit to this city, they were certainly spaced out! Learned the building was here in 2016, checks out since I made a trip to Safeco that year! But always had a dream of broadcasting and knew of KING when I was much younger, even without living here. Super excited to be here, and thanks for pointing out my mista

April radio ratings are in for Seattle and KIRO 710 jumps almost two share points at 6.4 to stand second (had to be the Mariners and NFL draft), way behind the usual leader, KUOW-FM at 10.6, a jump of more  than two share points.  Music stations rounded out the top five.   The other sports talker, KJR-FM registered only a 1.5. 97.3 KIRO-FM slipped .3 to a 3.5 and drops a touch farther out of the top 10.   Main competitor KNWN 97.7 had a .2 boost to a 3.3, so its a tight race for the newsies. KVI and KTTH both dropped. https://ratings.radio-online.com/content/arb039 Small radio tidbit: Former KCPQ talent Ellen Tailor, if you remember her, has joined the WOLF in Seattle to co-host a morning show with Aaron Crawford.

Noticed that the new Ultimate Sports Show on KONG at 10 am weekdays has The 700 Club as its lead in.  Good programming flow there, don't you think?   Yikes!    Well, it's essentially a religious infomercial so KING gets money for it.    It proves that USS is primarily a streaming product because no linear sports hour should ever follow religious programming in any time period.   Odd stuff from K5.   

One of my alert readers pointed out that Dusty Baker, KING's new sports guy who debuted Weds, posted on social about how he fell in love with the city when he was young: When I was in elementary school, my parents took me to a Mariners game in Seattle. I fell in love with Seattle for the passion the city has for its teams and the beauty of Safeco Field. I remember looking across from the ballpark, seeing the KING 5 logo, and thinking how incredible it would be to work at a place like that. Well, when he was a school boy, KING was not across from the ballpark.  333 Dexter until 2016.  Ten years ago.   Does not compute.   Exaggerate to ingratiate???     Looks like he's busted before his first at bat.    Stand for Truth, eh?    Screenshot:

We reported here in February that Louisville TV sportscaster Dusty Baker would be heading to Seattle to be with his bride-to-be, reporter/anchor Maddie Carter of KING 5.   We speculated he might help fill the void at sportsless KIRO7, but KING beat 'em to it.   It has come to pass, and Ms. Carter helped break the story on X: "So unbelievably proud of my best friend, future husband, and now co-worker! Welcome to the iconic @KING5SEATTLE, and the most exciting chapter in our lives and careers.  After almost a year of long distance and waiting for all the answers, God delivered." Not sure if he is fulltime or freelance, but the addition is much needed with so much sports ahead, plus the new morning show for the next several months, at least.    Lots of work-life balance in play at K5.  This couple supplants a married Seattle TV couple who just left for SFO (Maddie White and Drew Andre), Madison Wade and Leah Pezzetti are getting married soon and two ...